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Company / Methodology
THE INTERNET: Moving from an era of hype and “sex appeal” to providing real value for today’s business world.
It was around for nearly 20 years until anyone wanted to think about commercializing it. And yet, in the last few
short years, it has begun to embed itself in the various routines of our daily lives. Early commercial adopters felt
the need to play in this new medium, unsure of the benefits, let alone the return on their investment. Expensive
web venues went up on the World Wide Web at a rate of as many as 5,000 sites a day! Corporate goals, consumer
benefits and user acceptance were undefined. As a result, initial response to these early venues could never meet expectations.
As the commercialization of the web moves out of its early development stage into its formative years, we can now begin to
understand the overwhelming impact it will have on our society. And it will provide more and more meaningful value on a daily
basis. In our busy world where we are always searching for a way to make more money, save more time, and are increasingly
challenged by building a better life than the generation before us, the web provides many solutions. The latest craze of
buying and selling products on the web, or e-commerce, is just the beginning. We see new uses for the web, such as the
ability to more effectively telecommute to work through extranets and high speed connections; the ability to interactively teach
our children, on-line, from around the world as events occur; or simple pleasures like sharing your photo album with family
members ...the impact is limited only by our imaginations. Behind the strength of the President's recent State of the Union endorsement,
acceptance continues to grow and both companies, big and small, and consumers alike are now able to translate the value of the web into real, meaningful benefits.
Like the evolution of the PC, web site development is continually driving towards providing more functionality and value at
a lower price with a faster turnaround. No one is better positioned to serve these rapidly evolving market demands than
IWC. We have created a unique positioning in the web development market. We have created an unique blend of
marketing, distribution and technology skills, not typically seen in the web development industry. We accomplish
this through the use of three unique components:
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